The disruption that the pandemic has ushered in requires no explanation, as one can find its direct repercussion in the form of a massive global financial contraction. Amidst these uncertain times, wherein India has rolled out vaccination in a phase-wise manner coupled with Union Budget providing the right growth impetus – the question resounding is…
Category: COVID19
Has The Pandemic Restricted Your Recovery Strategy?

Businesses are introducing multiple budgeting and planning sessions to develop profitable strategic steps for their companies to follow amidst the looming economic crisis. The pandemic and its repercussions have helped them build teams to forecast, develop, classify various recovery strategies, and work on essential performance indicators. On the other hand, businesses that witnessed the pandemic’s…
India As The Next FDI Destination In The Post-COVID World

Unexpected events often shape history, and the pandemic outbreak is one such epoch-defining occasion that has reset the global trade culture and supply chains. With a complete stoppage in business activities, disrupted supply chains, and liquidity crunch, the COVID-19 pandemic has wrecked in a new set of challenges, demanding a colossal shift in the world…
Why Alternative Lending Options Are A Saviour for SaaS Based Companies?

The COVID-19 crisis-induced significant shifts in consumer behaviour, supply chains, and routes to market are knocking businesses off balance. Amidst such a situation, companies are opting for alternative lending options to maximise business growth. In light of it, we spoke to Poorva Gupta, Head – Growth Capital, KredX, about the impact of COVID-19 on businesses…
The COVID-19 Impact On Customer Preferences & Digital Marketing

The pandemic outbreak has brought in colossal transformation in the business world. In light of it, we spoke to Saddam Hussain, Manager – Digital Marketing, KredX about the ripple effect of the COVID-19 on consumer behaviour & the ensuing push towards digital marketing. Here’s an in-depth article about this. COVID-19 has taken the whole world…
The Pandemic Impact & India’s Push To Self Resilience

Faced with unprecedented challenges ushered by the pandemic, several countries are seen in the balancing act of protecting lives and kickstarting economic activities. India, on the other hand, is navigating this multifaceted voyage with a mission to create a self resilient economy through agility, adaptability, and tenacity. The exponential spreading rate of the virus not…
How To Manage Your Finances Amidst The COVID-19 Crisis?

The coronavirus outbreak and its ensuing economic crisis have triggered panic across the economic spectrum. With a total stoppage on economic activities, rising unemployment rate, and market indices witnessing record low, the Black Swan event has impacted all aspects of the ecosystem – from industry, businesses, to investors. Amidst such situations, managing your finances becomes…
5 Tips To Maintain Cash Flow During COVID-19

The quick spread of the contagion not only created a health crisis but also triggered a massive financial crisis across the globe. With a total halt on economic activities and disrupted supply chains, businesses around the world are experiencing a sharp economic downturn, with financial casualty worse than WWII. It is amidst such times that…
COVID-19 Marketing Strategies – Adapting To Evolving Situations

The pandemic outbreak has ushered in a new set of challenges for business, demanding a massive transformation in trade culture. In light of it, we spoke to Madhusmita Panda, Head of Marketing, KredX about the impact of the pandemic on an organisational level and the shift in marketing strategies for businesses. Here’s an in-depth article…
COVID-19 – The Role Of Technology & Impact On Organisational Level

The pandemic outbreak has challenged the existing status quo, demanding a colossal shift in trade culture. In light of it, we spoke to Devang Mundhra, CTPO, KredX about the role of technology in combatting the pandemic outbreak and its impact on organisational level. Here’s an in-depth article co-authored by Devang Mundhra & the KredX Editorial…